Type pairings

Literary serif pair

A soft, characterful display serif over a sturdy text serif keeps a single bookish voice from headline to footnote, with contrast coming from shape rather than category.

  • Headings: Fraunces
  • Body: Source Serif 4

The faces, live

The sample is set in the pairing's own fonts, at its own sizes and line heights. The ladder shows every step of its type scale.

Letters from a winter island

The ferry runs twice a week in January, and the post comes with it. I have learned to write long letters in the gaps, to read the weather from the colour of the harbour, and to keep a spare candle by the door. The island is small, but the days here feel wide.

Heading in Fraunces 600 at 42px, line height 1.1. Body in Source Serif 4 400 at 16px, line height 1.7.

Headings

Fraunces

  • Semibold 600

Body

Source Serif 4

  • Regular 400
  • Semibold 600

The type scale

  1. 58pxLetters from a winter island
  2. 42pxLetters from a winter island
  3. 30pxLetters from a winter island
  4. 22pxLetters from a winter island
  5. 18pxLetters from a winter island
  6. 16pxLetters from a winter island

Copy the idea

The Literary serif pair recipe — its idea, faces, scale and rules — ready to paste into a design tool or an AI assistant, or as design tokens.

Download brief (.md)

Where it fits

Use it for

  • Long-form essays and magazines
  • Book and author sites
  • Cultural programmes

Avoid it when

  • The page is a dense app interface
  • The brand should feel technical or futuristic

Principles

  1. Keep a comfortable measure of about 60 to 70 characters per line for the body serif.
  2. Make the size jump between body and headings large so two serifs never look like a mistake.
  3. Use the heading serif for drop caps and pull quotes as well as headings.
  4. Keep interface bits such as buttons in the body serif at semibold; do not bring in a third face.

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